Seminar for New Executive Directors (Two Day Seminar)

Session Date Start Time End Time Additional Cost Attachments
Tuesday, May 26, 2015 1:00 pm 6:00 pm $345


This seminar continues on Wednesday, May 27 from 8:00 am – 12:30 pm.

You’re a new executive director, in your first couple of years on the job.  Not only are you navigating your way as the new CEO, but you are asked to be proficient in virtually every area of management, from fundraising and finance to board governance and human resources –and everything in between. This seminar offers an executive-level overview of the fundamentals of orchestra management to give new executive directors the skills to be effective leaders. Participants will explore how orchestras are structured and how they function, as well as what is unique to their culture. You will also be introduced to a number of best practices for working with your board, staff, music director, musicians, donors and community stakeholders. Attendees will have the opportunity to share ideas and best practices; create practical take home action plans; and strengthen your collegial network.

Seminar topics will include:

  • Leadership and Management – Balancing and understanding the leadership and management needs of an orchestra.
  • Fundraising – Raising money is becoming an increasingly large part of an executive’s job. You will learn some very concrete best practices in growing your individual and institutional base.
  • Boards & Governance – Learn how to manage and strengthen your relationship with the board.
  • Finance – Learn the basics of accounting and finance in easy-to-understand layman’s terms to increase your skills and confidence in this critical area.
  • Marketing – Learn about the relationship between programming and marketing; how to make good marketing choices on tight budgets; and the evolving role of social media.

Who should attend?

  • This seminar is for new executives with less than three years of experience;
  • Or it can be geared for those whom an ED’s position is the next step on their career ladder.

Seminar Director: Melia P. Tourangeau, President & CEO, Utah Symphony/Utah Opera

Additional Faculty: Ross Binnie, Chief Marketing Officer, The Cleveland Orchestra; Dennis LaBarre, Board Chair, The Cleveland Orchestra; James Menger, Chief Financial Officer, The Cleveland Orchestra; Faith Noble, Controller, The Cleveland Orchestra;  Stacy Wilson Margolis, Vice President for Development, League of American Orchestras

This seminar is made possible by generous grants from The Andrew W. Mellon Foundation and National Endowment for the Arts.