Marketing, Groups 3-8

Monday, June 2, 2014

Foundations of Collective Bargaining (Day One)

Session Date Start Time End Time Attachments
Monday, June 2, 2014 1:00 pm 5:30 pm

This three-day seminar gives musicians, staff, and board members the knowledge they need for collective bargaining and effective labor relations throughout contract cycles. Attendees will gain the skills necessary for greater effectiveness in negotiation – with the goal being durable agreements that help insure healthy communication and trust among stakeholders.

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Tuesday, June 3, 2014

Foundations of Collective Bargaining (Day Two)

Session Date Start Time End Time Attachments
Tuesday, June 3, 2014 9:00 am 6:00 pm

This three-day seminar gives musicians, staff, and board members the knowledge they need for collective bargaining and effective labor relations throughout contract cycles. Attendees will gain the skills necessary for greater effectiveness in negotiation – with the goal being durable agreements that help insure healthy communication and trust among stakeholders.

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Wednesday, June 4, 2014

Aligning Money & Organizational Strategy: Recovery & Opportunity

Session Date Start Time End Time Attachments
Wednesday, June 4, 2014 8:00 am 12:30 pm

This seminar takes the theory of capitalization planning into the trenches.  We revisit our fictional Downtown Symphony Orchestra to test their strategies in the context of changed realities and a new opportunity.  Are they making a big bet that holds the promise of a big payoff?  Can they afford to take on this challenge?  Can […]

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Capturing and Conveying Impact: Using Multimedia Approaches in Program Evaluation and Communications

Session Date Start Time End Time Attachments
Wednesday, June 4, 2014 8:00 am 12:30 pm

Orchestras are making great strides in connecting to their communities, but public perception does not always reflect that progress.  It is time to tell your story of impact more effectively. Digital media (video, audio, photography, web and social media) can play a powerful role in helping orchestras understand, capture, and communicate stories of impact in […]

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Concert Formats, Revisited

Session Date Start Time End Time Attachments
Wednesday, June 4, 2014 8:00 am 12:30 pm

Musical tastes are constantly changing, as are the ways audiences prefer to experience concerts. Join us to take stock of the array of concert format experiments underway at orchestras today – and what it means to assess the impact of these programs. We’ll explore the role of capturing audience feedback in an artistically driven organization, […]

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Consultations

Session Date Start Time End Time
Wednesday, June 4, 2014 8:00 am 5:00 pm

Here’s your opportunity for free consultations from a variety of experts.

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Foundations of Collective Bargaining (Day Three)

Session Date Start Time End Time Attachments
Wednesday, June 4, 2014 8:00 am 12:30 pm

This three-day seminar gives musicians, staff, and board members the knowledge they need for collective bargaining and effective labor relations throughout contract cycles. Attendees will gain the skills necessary for greater effectiveness in negotiation – with the goal being durable agreements that help insure healthy communication and trust among stakeholders.

Full session description »

Getting More Out of Individual Giving

Session Date Start Time End Time Attachments
Wednesday, June 4, 2014 8:00 am 12:30 pm

Fundraising today is challenging as ever. And while we have seen a shrinking base among institutional and corporate giving for cultural organizations, the good news is that there is real opportunity for growth in individual giving. Organizations that are able to make the essential transition from institutional to individual giving will do well. This session […]

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Reaching Your Board’s Full Potential

Session Date Start Time End Time Attachments
Wednesday, June 4, 2014 8:00 am 12:30 pm

Successful organizations are built on a strong governance foundation. It’s easy to get lost in the weeds, resulting in inertia. By focusing on what’s truly important – a board’s fiduciary, strategic, and generative work – your board members can take their governing and the orchestra to the next level. Join us for this half-day seminar, […]

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Tapping Your Inner Futurist

Session Date Start Time End Time Attachments
Wednesday, June 4, 2014 8:00 am 12:30 pm

This session will focus on applying critical and creative thinking to emerging trends. You will learn how to empower your organizations to reconcile how the world is changing around you with the change you can affect within your orchestras. Participants will learn how to connect trends to key dynamics of managing orchestras. Small group teams […]

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Open Rehearsal

Session Date Start Time End Time
Wednesday, June 4, 2014 10:00 am 12:00 pm

Hear the Seattle Symphony rehearse for the evening’s concert.

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Exhibit Hall

Session Date Start Time End Time
Wednesday, June 4, 2014 11:30 am 3:30 pm

Stop by the Exhibit Hall to meet with a wide variety of vendors serving the orchestral field. Whether you are looking for new sound equipment or searching for new talent, find it at Conference. Browse our list of exhibitors to see who will be represented this year.

Full session description »

Constituency Meetings

Session Date Start Time End Time
Wednesday, June 4, 2014 1:30 pm 3:15 pm

Every day during Conference you’ll gather together for stimulating meetings with those who best understand the challenges of your position: your peers. Whether you’re working at an orchestra as an executive director, board member, volunteer, staff, or musician, there is learning designed specifically for you. All agendas will be accessible via the Conference mobile site, […]

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Opening Session (VIDEO)

Session Date Start Time End Time Attachments
Wednesday, June 4, 2014 3:45 pm 5:15 pm

The Opening Session will feature a keynote address from Claire Chase, a multi-track work by Gabriel Prokofiev featuring Prokofiev as DJ and Joshua Roman as cellist, and a performance by the Seattle Youth Symphony Orchestra.

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Next: an under-35 event

Session Date Start Time End Time
Wednesday, June 4, 2014 9:30 pm 11:30 pm

This year’s Next: an under 35 event will be at The Pike Brewing Company, 1415 1st Avenue in Seattle. Join us for wine, local and sustainable pub fare and handcrafted ales (including several that brewed on the premises), in the heart of Seattle’s historic Pike Place Public Market. The Pike Brewing Company, founded in 1989, […]

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Thursday, June 5, 2014

Consultations

Session Date Start Time End Time
Thursday, June 5, 2014 8:00 am 5:00 pm

Here’s your opportunity for free consultations from a variety of experts.

Full session description »

Exhibit Hall

Session Date Start Time End Time
Thursday, June 5, 2014 8:00 am 5:00 pm

Stop by the Exhibit Hall to meet with a wide variety of vendors serving the orchestral field. Whether you are looking for new sound equipment or searching for new talent, find it at Conference. Browse our list of exhibitors to see who will be represented this year.

Full session description »

A New Generation of Musicians: What Does it Mean for Orchestras?

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 9:00 am 10:15 am

Musicians inside and outside orchestras are redefining their roles, pursuing new creative and organizational paths. What is the opportunity for orchestras? What can orchestras learn from these musicians? What changes in practice should orchestras make? Claire Chase, flute player; founder and executive director, ICE; Alan Fletcher, president and CEO, Aspen Music Festival and School; Joshua […]

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Acting Up: Urgent Civic Priorities (VIDEO)

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 9:00 am 10:15 am

Unlock your orchestra’s untapped potential to address the most pressing civic challenges and opportunities in your community. Explore how organizations like yours are finding the resources and courage to use the power of music to respond to public priorities like homelessness, hunger, our returning vets, and other issues that matter so much. Attendees will walk […]

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Boards on Fire! Inspiring Trustees to Raise Money Joyfully

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 9:00 am 10:15 am

Your board members love your orchestra, but they sometimes struggle when it comes to fundraising. Find out how to remove the barriers that keep them from being compelling ambassadors and powerful fundraisers in this fun but practical session. You’ll leave with specific no-cost steps you can take immediately to shift their attitudes and actions. Susan Howlett, […]

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Check This Out #1: Artistic, Education, and Technology Innovations

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 9:00 am 10:15 am

Check This Out is a fast-paced opportunity for those attending conference to get a quick snapshot of exciting work happening in a number of organizations. Each presentation will be approximately 6 to 8 minutes in length, allowing for several different presentations in a short time-frame. This session will introduce work in the areas of artistic […]

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Looking Forward – Acting Now

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 9:00 am 10:15 am

Longitudinal data from ten large orchestras in the Patron Growth Initiative revealed that just 10% of households accounted for almost 80% of patron-generated revenue over the seven-year FY05-11 period—and the 65+ age segment accounted for two-thirds of that revenue. These sobering statistics are compounded by rapidly shifting buying patterns and the potential reality of a […]

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Taking Measure in the Age of Social Media (VIDEO)

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 9:00 am 10:15 am

This session looks at real-world next generation strategies for using social media and community data to understand and adapt to what your communities want. Most of the ways we have been measuring the impact of the arts are ineffective, but now we have a much more effective tool. You can look at social media as […]

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Coffee Break

Session Date Start Time End Time
Thursday, June 5, 2014 10:15 am 11:00 am

Get to know your fellow delegates at this coffee break in the Exhibit Hall.

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Achieving Impact: Funders’ New Expectations (VIDEO)

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 11:15 am 12:30 pm

Today’s funding landscape requires us to artfully and effectively communicate our impact in new and meaningful ways. To attract the funders of tomorrow, we will need to speak to the issues that are important to a new generation, and demonstrate how we address community needs. Attendees will walk away with: 1) an overview of the […]

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Check This Out #2: Audience Engagement, Development, and Marketing Innovations

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 11:15 am 12:30 pm

Check this Out is a fast-paced opportunity for those attending conference to get a quick snapshot of exciting work happening in a number of organizations. Each presentation will be approximately 6 to 8 minutes in length, allowing for several different presentations in a short time-frame. This session will introduce work in the areas of audience […]

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Collaborating with Asian Communities

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 11:15 am 12:30 pm

Seattle’s strong Asian presence is borne out by its geography. It is as close to Tokyo as it is to London. Immigrants from across the Pacific Ocean have been a part of this city from the very beginning, and today they, and their descendants, comprise 15% of the region’s population. This session will explore approaches […]

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Exploding and Exploring the New, New Music Landscape

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 11:15 am 12:30 pm

You might not come from the land of Kurt Cobain or Jimi Hendrix, but there are plenty of exciting options for you to take back home that may never have occurred to you! Learn more about the Seattle Symphony’s wide-ranging artistic partnerships and what they might suggest for your orchestra. Attendees will walk away with: […]

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Learning from our Colleagues Abroad

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 11:15 am 12:30 pm

What are the leading trends in the U.K., in Australia, and on the European mainland? What are the driving priorities for orchestras among our international colleagues? What are some of the key differences among the U.S., European, and Asian orchestra communities? Resources: The State of British Orchestras, produced by the Association of British Orchestras. Association […]

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Mind the (Generation and Diversity) Gap! (VIDEO)

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 11:15 am 12:30 pm

Whether you are a 20-something or a 70-something, you need to build the skills to put in motion the cultural and organizational adaptations required in our rapidly-changing country. Attendees will walk away with: 1) communication skills that can create more opportunities to draw talent close and help make your orchestra’s public value more evident; 2) […]

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Telling Stories and Changing Perceptions

Session Date Start Time End Time Attachments
Thursday, June 5, 2014 11:15 am 12:30 pm

Our orchestras’ abilities to tell their stories effectively is key to helping the general public understand who we are, the impact we make, and how we are adapting to reflect the values of our community. It’s not just about the concerts any more, but about telling the bigger story. Attendees will walk away with a […]

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Lunch

Session Date Start Time End Time
Thursday, June 5, 2014 12:30 pm 1:45 pm

Join your colleagues in the Exhibit Hall or enjoy lunch on your own at one of the many dining establishments within walking distance of the Westin Seattle.

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Volunteer Hosted Luncheon

Session Date Start Time End Time
Thursday, June 5, 2014 12:30 pm 1:45 pm

All League delegates are welcome to attend this year’s annual networking luncheon, hosted by the League of American Orchestras’ Volunteer Council. Guests will not want to miss a special presentation by the Peoria Symphony Guild’s Puppet Troupe. For over 40 years this troupe has been performing regularly in public schools and delighting children with the […]

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Constituency Meetings

Session Date Start Time End Time
Thursday, June 5, 2014 2:00 pm 4:00 pm

Every day during Conference you’ll gather together for stimulating meetings with those who best understand the challenges of your position: your peers. Whether you’re working at an orchestra as an executive director, board member, volunteer, staff, or musician, there is learning designed specifically for you. All agendas will be accessible via the Conference mobile site, […]

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All-Delegate Reception and Showcase

Session Date Start Time End Time
Thursday, June 5, 2014 4:00 pm 5:00 pm

Join your colleagues in the Exhibit Hall for drinks and snacks before heading out to dinner for the evening. JRA Fine Arts is generously sponsoring the All-Delegate Reception.

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Open House, Soundbridge

Session Date Start Time End Time
Thursday, June 5, 2014 6:30 pm 7:15 pm

In the fifteen years since this state-of-the-art education center opened its doors to support community involvement with the Symphony, Soundbridge Seattle Symphony Music Discovery Center has grown and evolved to reflect Seattle’s families, communities and audiences. Kelly Dylla, VP of education and community engagement, and Laura Reynolds, family programs manager, will give a brief presentation of […]

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Seattle Symphony Concert

Session Date Start Time End Time
Thursday, June 5, 2014 7:30 pm 9:15 pm

Ludovic Morlot, conductor Seattle Symphony Chorale Seattle Symphony HENRI DUTILLEUX Symphony No. 2, “Le double” Animato, ma misterioso Andantino sostenuto Allegro fuocoso—Calmato INTERMISSION MAURICE RAVEL Daphnis et Chloé [complete ballet] Seattle Symphony Chorale Pre-concert talk one hour prior to performance with Dave Beck, classical music host on Classical KING FM 98.1

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Tune-Up Party

Session Date Start Time End Time
Thursday, June 5, 2014 9:15 pm 11:00 pm

The League of American Orchestras Conference 2014 Tune-Up Party will be hosted by the Seattle Symphony and held at Benaroya Hall. All delegates are welcome.

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Friday, June 6, 2014

Constituency Meetings

Session Date Start Time End Time
Friday, June 6, 2014 8:00 am 10:00 am

Every day during Conference you’ll gather together for stimulating meetings with those who best understand the challenges of your position: your peers. Whether you’re working at an orchestra as an executive director, board member, volunteer, staff, or musician, there is learning designed specifically for you. All agendas will be accessible via the Conference mobile site, […]

Full session description »

Consultations

Session Date Start Time End Time
Friday, June 6, 2014 8:00 am 2:00 pm

Here’s your opportunity for free consultations from a variety of experts.

Full session description »

Exhibit Hall

Session Date Start Time End Time
Friday, June 6, 2014 8:00 am 2:00 pm

Stop by the Exhibit Hall to meet with a wide variety of vendors serving the orchestral field. Whether you are looking for new sound equipment or searching for new talent, find it at Conference. Browse our list of exhibitors to see who will be represented this year.

Full session description »

Coffee Break

Session Date Start Time End Time
Friday, June 6, 2014 10:15 am 11:00 am

Get to know your fellow delegates at this coffee break in the Exhibit Hall. This session is generously sponsored by Threshold Acoustics.

Full session description »

Digital Connect: New Opportunities for Orchestras

Session Date Start Time End Time
Friday, June 6, 2014 11:15 am 12:30 pm

This session will look at examples of new ways to think about story-telling and suggest opportunities for orchestras of every size. “Big Advertising” understands that selling today is all about story-telling, and they’re good at it. Name brands are creating high-quality magazines and slick videos. New media ventures quickly attract millions of users by understanding […]

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Get a Grip on the New Music Education Ecosystem (VIDEO)

Session Date Start Time End Time Attachments
Friday, June 6, 2014 11:15 am 12:30 pm

The time for simply lamenting the end to public music education’s heyday is over (It’s been at least 40 years!). There’s real strength and power to what arts education is accomplishing in our nation’s schools. But it is, in fact, accessible to too few students. Learn how orchestras can take action, both through programmatic work […]

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Grassroots Fundraising: Partnerships between Volunteers and Development

Session Date Start Time End Time Attachments
Friday, June 6, 2014 11:15 am 12:30 pm

Volunteers, working in partnership with development staff, can make important contributions to your orchestra’s contributed revenue. At this session we will explore ways to create and sustain productive partnerships. Whether in a large or small orchestra, healthy, professional relationships between these two groups can create a symbiotic relationship that is a win-win for all involved. […]

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New Habits for New Times

Session Date Start Time End Time Attachments
Friday, June 6, 2014 11:15 am 12:30 pm

What organizational, musical, and social habits are keeping your orchestra from innovating and attracting new audiences? This interactive session will invite participants to re-imagine their orchestras without the restrictions that unintentionally create barriers and detract new audiences. Made possible by the generous support of American Express Foundation. Caleb Bailey, orchestra manager, Lincoln’s Symphony Orchestra; Jennifer Barton, […]

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Orchestra Lab: The Spring For Music Experiment (VIDEO)

Session Date Start Time End Time
Friday, June 6, 2014 11:15 am 12:30 pm

How can we have inventive, challenging programs that build audience interest and investment in local markets?  Spring For Music (S4M,) the closest thing America has had to a national orchestra festival, presented 25 concerts, by 23 orchestras in annual week-long festivals in Carnegie Hall from 2011 – 2014. S4M became a how-to laboratory for building […]

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Play On! Learning from Passionate Amateurs

Session Date Start Time End Time Attachments
Friday, June 6, 2014 11:15 am 12:30 pm

The “professional/amateur” (pro/am) movement is growing. Boomers, in particular, are eager to pick up their musical instruments, practice, get into the best shape they can, and make music. And, if they can make music with coaching from orchestra musicians, all the better! Attendees will walk away with: 1) details about successful pro/am programs in orchestras; […]

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Seattle Symphony Sonic Evolution Rehearsal

Session Date Start Time End Time
Friday, June 6, 2014 11:15 am 12:30 pm

Come enjoy a portion of the Seattle Symphony’s rehearsal for its June 6 Sonic Evolution concert. This concert will feature three world premieres by Luis Tinoco, Du Yun, and Gabriel Prokofiev, inspired by Seattle icons Bill Frisell, Ray Charles, and Sir Mix-A-Lot. Sir Mix-A-Lot and Seattle-based band Pickwick will also perform.  

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Lunch

Session Date Start Time End Time
Friday, June 6, 2014 12:30 pm 1:45 pm

Join your colleagues in the Exhibit Hall or enjoy lunch on your own at one of the many dining establishments within walking distance of the Westin Seattle.

Full session description »

Closing Session (VIDEO)

Session Date Start Time End Time Attachments
Friday, June 6, 2014 2:00 pm 3:45 pm

The Closing Session features a keynote address from Alan Brown and a presentation of “Potlatch Symphony.”

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Seattle Symphony Sonic Evolution Concert

Session Date Start Time End Time
Friday, June 6, 2014 8:00 pm 9:30 pm

Ludovic Morlot and the Seattle Symphony present Sonic Evolution: a concert featuring three world premieres from composers Luís Tinoco, Du Yun, and Gabriel Prokofiev, each inspired by Seattle icons Bill Frisell, Ray Charles, and Sir Mix-A-Lot. Sir Mix-A-Lot will perform with the orchestra, as will Seattle-based band Pickwick! This concert is sponsored by Cell Therapeutics, […]

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